In-Camera VFX
In-Camera VFX for Film and Commercial Production
In-camera visual effects (ICVFX) capture final or near-final VFX shots on set, during principal photography. Instead of adding environments, reflections, and lighting in post-production, everything is rendered in real time on our LED volume walls and captured directly by the camera.
This approach reduces post-production budgets, shortens timelines, and gives directors creative control over the final image while shooting.
How In-Camera VFX Works at Intelling Studios
Our ICVFX workflow integrates camera tracking, real-time rendering, and LED volume display into a single synchronized system.
- Camera tracking maps physical camera position to the virtual scene
- Virtual environments adjust perspective in real time based on camera movement
- LED walls display backgrounds with correct parallax and lighting
- Final footage includes natural light interaction between subject and environment
- Post-production receives clean, composited-in-camera footage
Benefits Over Traditional VFX Pipelines
Traditional VFX pipelines require months of post-production work to composite actors into digital environments. ICVFX captures most of this work in real time.
- Directors and cinematographers see the final shot on set
- Actors perform against real environments, improving performances
- Natural reflections on skin, glass, and metallic surfaces
- Reduced reliance on rotoscoping and edge cleanup
- Faster delivery from capture to final cut
ICVFX Production Workflows We Support
Our in-camera VFX capabilities support multiple production types and creative approaches.
- Narrative film and episodic television
- Automotive and product commercial campaigns
- Brand storytelling with environment-driven scenes
- Technology product demos and explainer content